For businesses

Social video for your business, edited by chat.

Product demos, UGC ads, testimonials and behind-the-scenes. Tell Shino what you need and get videos that look like a social team made them.

Shino, the AI video editor mascot, with an edited vertical reel

The short answer

Shino is a chat-based AI video editor for businesses and DTC brands. Upload real footage, like a product demo, a customer testimonial or a UGC clip, describe the goal, and Shino edits it into a vertical social video or ad with captions, product callouts, hooks and clean audio. It learns your brand style so every video stays consistent.

The problem with editing today

Social needs volume

Feeds and ad accounts reward fresh creative. Editing every variation by hand does not scale.

Agencies cost too much for testing

Finding one winning ad can take ten angles. A retainer that delivers one polished video a month will not get you there.

Generic AI video looks fake

Customers scroll past avatars and stock clips. A real person on real footage still gets watched.

How Shino helps

Brief by goal

Drive sales, show the product, build trust, launch something. Tell Shino and it edits for that goal.

Real footage, real people

Shino edits your actual footage. No synthetic avatars, no fake testimonials.

Brand-consistent

Shino learns your colors, fonts and caption style and applies them every time.

Built for the feed

Vertical exports with safe zones for TikTok and Instagram, ready for organic or paid.

Things you can say to Shino

This is a UGC clip for our protein bar. Make it a 20-second ad, product card at the bite, CTA "shop now".
Turn this customer testimonial into a trust video with captions and our brand colors.
Make a shorter version with a different hook for testing.

Frequently asked questions

Can Shino make video ads?

Yes. Shino edits UGC, demos and testimonials into vertical ad-ready videos with hooks, product callouts and CTAs.

Does Shino use AI avatars?

No. Shino edits your real footage. It never replaces people with synthetic avatars.

Is Shino only for DTC brands?

No. Any business that posts video, from local services to SaaS, can brief Shino in plain English.

Tell Shino about your next video.

Upload a clip, say what you want, and get back a reel that is ready to post. Nothing to learn first.

Get early access
Shino, the AI video editor mascot, thinking about your next edit